A lot of information was delivered, yet it was very well summarized and easy to digest. Cours en Content Strategy For Professionals, proposés par des universités et partenaires du secteur prestigieux. Coursera Content Strategy for Professionals: Managing Content . You'll need to complete this step for each course in the Specialization, including the Capstone Project. This Course doesn't carry university credit, but some universities may choose to accept Course Certificates for credit. Each of the individual courses can be audited for free. The typical Coursera Content Strategist salary is $101,745. The Specialization concludes with a Capstone project that allows you to apply the skills you've learned throughout the courses in response to a real challenge facing organizations today. Module 2 is dedicated to utilizing social and mobile media. 4302 reviews, Rated 4.6 out of five stars. Join us for MOOC 3 - Expanding Your Content's Reach! Content Strategy for Professionals: Capstone Project Part of a 5-course series, Content Strategy for Professionals You can only access this Capstone after completing the courses in the Specialization. Access everything you need right in your browser and complete your project confidently with step-by-step instructions. She began working from home as a social media manager, and soon recognized that an in-depth understanding of content strategy could help her take control of her professional future. Youâll also learn actionable ways to grow internal and external audiences, and expand your contentâs reach. © 2021 Coursera Inc. All rights reserved. Apply for it by clicking on the Financial Aid link beneath the "Enroll" button on the left. It also identifies best practices for scheduling your content, and equips you with the knowledge to devise and execute your own content creation strategy. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries. People. Access to lectures and assignments depends on your type of enrollment. Online Degrees and Mastertrack⢠Certificates on Coursera provide the opportunity to earn university credit. In the second course of the Content Strategy Specialization - "Managing Content" - you will dive deeper into Content Strategy by learning some great options for managing your important content once it's been created. 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Construction Engineering and Management Certificate, Machine Learning for Analytics Certificate, Innovation Management & Entrepreneurship Certificate, Sustainabaility and Development Certificate, Master's of Innovation & Entrepreneurship. Content Strategy will enable you to tell your important stories with far greater impact and to a large, more valuable audience. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Randy and the team are brilliant. You'll be prompted to complete an application and will be notified if you are approved. How Do I Get The Most Out Of This Course? Courseraâs learner community is growing rapidly â together with 190 university and industry partners, we now serve more than 42 million learners across the globe. The assignments challenge me and I walk away from every lesson feeling the need to implement something new! Apply. started a new career after completing these courses, got a tangible career benefit from this course. You’ll complete a series of rigorous courses, tackle hands-on projects, and earn a Specialization Certificate to share with your professional network and potential employers. Courses include recorded auto-graded and peer-reviewed assignments, video lectures, and community discussion forums. /am/content-strategy-for-professionals-managing-content-1 Training Description: In the second course of the Content Strategy Specialization - "Managing Content" - you will dive deeper into Content Strategy by learning some great options for managing your important content once it's been created. When you complete a course, you’ll be eligible to receive a shareable electronic Course Certificate for a small fee. 1260 reviews, Rated 4.6 out of five stars. -- Randy Hlavac, Lecturer, Medill, Northwestern (and lead professor of the Social Media Marketing Specialization also on Coursera). Will I earn university credit for completing the Course? If you only want to read and view the course content, you can audit the course for free. 0 reviews for Content Strategy for Professionals: Ensuring Your Content's Impact online course. Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. 1523 reviews, Rated 4.7 out of five stars. Reset deadlines in accordance to your schedule. Content Strategy for Professionals: Northwestern UniversityThe Strategy of Content Marketing: University of California, DavisDigital Media and Marketing Strategies: University of Illinois at Urbana-ChampaignBranding: The Creative Journey: IE Business School Author Coursera; Creation date Nov 12, 2018; Tags content marketing Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content ⦠Then, you'll take a close look at ways to best utilize social and mobile media, as well as some of the issues around insourcing/outsourcing content. In summary, here are 10 of our most popular content strategy courses. Need to convince a co-worker that a human centered design approach is best for your project? ... Mexico City Partnerships & Content Strategy â University Partnerships. On a friendâs recommendation, she joined Coursera, where she discovered Northwestern Universityâs Content Strategy for Professionals course. Watch later. United States (Remote) People â People. 4731 reviews, Showing 512 total results for "content strategy", UNSW Sydney (The University of New South Wales). The course may offer 'Full Course, No Certificate' instead. Rated 4.5 out of five stars. Learn a job-relevant skill that you can use today in under 2 hours through an interactive experience guided by a subject matter expert. Youâll manage content once created by learning how best to tell an organizationâs âcontent storyâ across media platforms using a human-centered design. In the second course of the Content Strategy Specialization - "Managing Content" - you will dive deeper into Content Strategy by learning some great options for managing your important content once it's been created. I grew up with a lot of love for the music, and when I was young, I wanted to be a musician. Canât remember the 3 truths that frame all communications in the digital age? You'll receive the same credential as students who attend class on campus. People. You will find answers to those questions and more in the toolkit. This option lets you see all course materials, submit required assessments, and get a final grade. Transform your resume with a degree from a top university for a breakthrough price. certain acronyms are tough to understand. In this, the third Content Strategy course, participants will learn actionable ways to grow internal and external audiences. If you don't see the audit option: What will I get if I subscribe to this Specialization? Marjo Lacherez changed description of Coursera - Content Strategy for Professionals Marjo Lacherez added Coursera - Content Strategy for Professionals to Choses à faire Board Content Mktg : ⦠0 reviews for Content Strategy for Professionals: Expanding Your Contentâs Reach online course. Benefit from a deeply engaging learning experience with real-world projects and live, expert instruction. Get a great oversight of all the important information regarding the course, like level of difficulty, certificate quality, price, and more. Course title: Content Strategy for Professionals: Managing Content Administered by: Northwestern University Course Description: In the second course of the Content Strategy Specialization, you dive deeper into managing content.You will learn some great ways to manage your important content after itâs created. 0 reviews for Content Strategy for Professionals 2: Expanding Your Contentâs Impact and Reach online course. Want to review how you create an engaging brand for your content? The course may not offer an audit option. You will look at media platforms and how best to tell an organizationâs âcontent storyâ across those platforms using a human-centered design. Medill School of Journalism, Media, Integrated Marketing Communications. In this Specialization, youâll learn best practices from recognized industry and academic experts on how to create and implement engaging content across media platforms that the people you want to reach will really value. 3198 reviews, Rated 4.6 out of five stars. Great work Randy and Northwestern! Communicate Effectively in a Digital World. I really am finding value in this course. This estimate is based upon 3 Coursera Content Strategist salary report(s) provided by employees or estimated based upon statistical methods. Review -Content Strategy for Professionals: Managing Content- from Coursera on Courseroot. The Strategy of Content Marketing on Coursera Online Created by UC Davis Continuing and Professional Education and hosted on the Coursera platform, this is an online course consisting of pre-recorded video lectures, auto-graded and peer-reviewed assignments and community discussion forums. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content ⦠If you take a course in audit mode, you will be able to see most course materials for free. To fit easily into busy schedules, the Specialization is constructed as four, three-week courses to better fit into any lifestyle. When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Some professors speech is'nt that student friendly .otherwise a good course especially for people acquainted with English language . Great course! -- Jeremy Gilbert, Director of Strategic Initiatives, The Washington Post This course is part of the Content Strategy for Professionals Specialization. Youâll learn how to engage your audience by implementing their stories and using proven tools and techniques to enhance an audienceâs experience and interests. Start instantly and learn at your own schedule. I am redoing this entire specialization to remain engaged with the content. The examples provided to demonstrate concepts were really helpful. Guest lecturers in this course include: -- Randy Hlavac, Lecturer, Medill, Northwestern (and lead professor of the Social Media Marketing Specialization also on Coursera) -- Emily Withrow, Assistant Professor, Medill, Northwestern
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